Naming conventions are an important part of organizing and managing data in Salesforce. They provide consistency and help users identify records at a glance. In Salesforce, naming conventions can be applied to a variety of objects, including opportunities, accounts, and custom objects.

In this case, we have a naming convention formula for opportunities that includes the account name, record type, and year. This formula is designed to help sales reps quickly identify the type of opportunity, which can be helpful for reporting and analysis.

The formula for the naming convention is: {Opportunity.account.name} & “ | New Business | ” & Year ({Opportunity.closeDate}). The account name and year are included to provide context and make it easier to organize opportunities. The "New Business" record type is included to help sales reps quickly identify the type of opportunity.

At Sweep, we understand that every organization has its own unique requirements for naming conventions. That's why we support a variety of naming convention formulas, including the example formula for opportunities described here. With Sweep, you can customize your naming conventions to meet your specific needs, and ensure that your data is organized and easy to manage.