From round robin lead routing to weighted, capacity-based, and territory-driven routing—every model you rely on natively in Salesforce.

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Make changes, test them, and deploy in real time—whether it’s round robin lead routing or advanced weighted and territory-based logic.
Stop spending time marking up spreadsheets, reassigning records, or manually fixing broken round robin rotations and follow-ups.
Replace fragmented tools and consolidate matching, deduping, and territory-based and round robin lead routing logic into one easy-to-manage Salesforce-native layer.
From round robin lead routing to deduping and alerts, everything runs in one workspace and deploys directly to Salesforce—no sync delays, no extra tools.

Create flexible routing rules for any scenario—leads, opportunities, or accounts—based on field values, status, region, and more. Support everything from standard round robin lead routing to weighted, capacity-based, and territory-driven assignment in a single place.

Define and adjust territories, capacity limits, and fallback rules to ensure fair distribution and fast response across teams. Blend round robin lead routing with territory logic and workload-based rules to keep queues balanced as your org scales.

Configure advanced dedupe rules with filters, tie-breakers, and timing logic. Merge duplicates across leads, contacts, and accounts automatically so routing—round robin or otherwise—always runs on clean data.

Automatically link leads to existing accounts or contacts. No more manual mapping or missed connections—just accurate, up-to-date data feeding your round robin lead routing and every other assignment model.



Create flexible routing rules for any scenario—leads, opportunities, or accounts—based on field values, status, region, and more. Support everything from standard round robin lead routing to weighted, capacity-based, and territory-driven assignment in a single place.
Define and adjust territories, capacity limits, and fallback rules to ensure fair distribution and fast response across teams. Blend round robin lead routing with territory logic and workload-based rules to keep queues balanced as your org scales.


Configure advanced dedupe rules with filters, tie-breakers, and timing logic. Merge duplicates across leads, contacts, and accounts automatically so routing—round robin or otherwise—always runs on clean data.
Automatically link leads to existing accounts or contacts. No more manual mapping or missed connections—just accurate, up-to-date data feeding your round robin lead routing and every other assignment model.
Sweep adapts to your existing routing framework—round robin lead routing, weighted distribution, territories, and complex rule sets—so your team can scale without rebuilding processes.
With Sweep embedded directly in Salesforce, routing executes in real time. No sync delays, no external dependencies, and no risk introduced by third-party layers.
Preview, validate, and deploy changes with confidence. Sweep gives RevOps full transparency into routing logic—round robin and beyond—so updates happen in minutes, not release cycles.
Sweep really met all of my needs, and made the process of migrating from LeanData to Sweep lightning quick and painless
We had our new business funnel built out in two days, far faster than I’ve seen before. Updating sales funnels, dependencies, and validation rules can easily take up to a month
With Sweep, we just build the routing rule we need, no digging through Salesforce’s backend. What used to take weeks now takes a day or two. Huge win for us.
Sweep really met all of my needs, and made the process of migrating from LeanData to Sweep lightning quick and painless
We had our new business funnel built out in two days, far faster than I’ve seen before. Updating sales funnels, dependencies, and validation rules can easily take up to a month
With Sweep, we just build the routing rule we need, no digging through Salesforce’s backend. What used to take weeks now takes a day or two. Huge win for us.
See how fast you can go live with automated assignment, matching, and alerts.