Say goodbye to rigid Salesforce matching rules
Sweep helps you go beyond Salesforce limitations and configure accurate, real-time matching rules. Get cleaner data, better routing, and a faster path to revenue.
Trusted by companies like yours
Boost speed-to-lead by 300%
Go live in minutes
Make changes, test them, and deploy in real time, right inside Salesforce.
Stop wasting time cleaning up data
Automatically connect leads to the right accounts and merge duplicates before they create downstream problems.
Cut lead routing costs in half
Replace fragmented tools and consolidate into one easy-to-manage layer.
Sweep handles every matching scenario
Match leads to leads, contacts, or accounts
From form fill to perfect match - in seconds.
Everything you wish Salesforce matching rules could do
Customizable matching logic
Use filters for new and existing records, define logic on both sides, and apply pairing conditions.
Trigger what happens next
Choose whether to assign, notify, or send matched records to downstream tools.
Handle conflicts with confidence
Use tie-breaker logic, like latest modified date or custom rules, to choose the best record to keep.
Automated deduplication
Fill new lead fields with values from existing records - like owner, industry, or account name.
Customizable matching logic
Use filters for new and existing records, define logic on both sides, and apply pairing conditions.
Trigger what happens next
Choose whether to assign, notify, or send matched records to downstream tools.
Handle conflicts with confidence
Use tie-breaker logic, like latest modified date or custom rules, to choose the best record to keep.
Automated deduplication
Fill new lead fields with values from existing records - like owner, industry, or account name.
We started looking for a lead routing tool because our process was eating up hours. Other vendors, like LeanData, offered really expensive solutions that only covered routing. When we came across Sweep, what surprised us was that, for a similar cost, Sweep offered 10x more features. It was lead routing, but also deduplication, automation building, Slack alerts. Sweep let us override what Salesforce doesn’t let you do.
Go beyond the limits of native matching rules
Built to evolve with your business
Adapt and refine your matching logic as your GTM strategy changes, without needing custom code.
Deep Salesforce-native integration
Sweep connects directly to your Salesforce instance, no syncing delays, no brittle workarounds.
You stay in control
See it, test it, change it, without waiting on someone else to make edits or push code.
Don't take it from us...
Sweep really met all of my needs, and made the process of migrating from LeanData to Sweep lightning quick and painless
We had our new business funnel built out in two days, far faster than I’ve seen before. Updating sales funnels, dependencies, and validation rules can easily take up to a month
With Sweep, we just build the routing rule we need, no digging through Salesforce’s backend. What used to take weeks now takes a day or two. Huge win for us.
4x
60%
5x
90%
Sweep really met all of my needs, and made the process of migrating from LeanData to Sweep lightning quick and painless
4x
60%
We had our new business funnel built out in two days, far faster than I’ve seen before. Updating sales funnels, dependencies, and validation rules can easily take up to a month
5x
With Sweep, we just build the routing rule we need, no digging through Salesforce’s backend. What used to take weeks now takes a day or two. Huge win for us.
90%
You’re 30 minutes away from cleaner, faster matching.
Book a demo
Automate lead matching and stop chasing data chaos.